Rebecca Gunter is the been-there-done-that brand strategist who knows how to make it work. She’s got her street cred by way of several forays into entrepreneurship — and that taught her some seriously tough stuff. We call ’em life lessons in business development, and these are the building blocks that form deep understanding of what you are going through right now. Add in two years of baptism-by-fire at Sisarina and she’s got the marketing chops to get you what you need: entrepreneurial strategy, advisory services, and absolutely-killing-it content writing.
Rebecca’s DC Podfest Session
Title: Position your [Podcast]
If you’ve ever stumbled through an elevator pitch, or stared painfully at a blank screen when trying to describe your podcast and your special sauce, then you understand how damn hard it is to talk about your own brand. Get everything out of your head and into some compelling messaging that inspires your audience to leap into action.
The method to my madness is all about getting to the heart of your matter with in-depth workshopping. From there, I spin it all into marketing gold you can use myriad of ways.
You get: a positioning statement that is right on the money and leads with your UVP
You get: key messaging that will pivot the way you talk about yourself
You get: to breathe new life into your marketing
You get: a booster shot to the ol’ inspiration zone
You get: unlimited lightbulb moments
You get: a podcast united in mission and message